We had no intention of posting two book cover posts nearly back to back, but upon viewing designer Jim Tierney’s work, there was no avoiding it. These redesigns of Jules Verne book covers were part of Tierney’s thesis project for the University of the Arts. Visit Tierney’s walkthrough of his process on Faceout Books for more images and insights. View the video for the glory of the books’ transparency, die cuts, and pull-tab goodness.
The band Concave Scream taps into books to promote their new album “Soundtrack for a Book.” Using the strategy of viral marketing—that is creating stunning content worthy of forwarding—their promotional website utilizes an incredible Flash application featuring digitized classic book covers for an interactive online distraction. *Geek Alert!* The application is reminiscent of a Star Trek episode where some unfortunate crew member gets stuck in the transporter mid “beam me up, Scotty.”
While toying with the pixels of “The Secret Garden” or maybe “Heidi,” you can listen to tracks from the band’s album. It’s a slick interface allowing users to download their manipulations as a desktop wallpaper. It’s definitely worth a minute of your online day. Link
by Marion Bataille (Roaring Brook, 2008).