Design and Wonder in the Everyday

Soundproof windows ads

Monday, April 19th, 2010

Great Russian ads via I Believe in Advertising. I have my doubts whether permission was granted from DC and Marvel however. You never know.



Embrace Life PSA

Monday, February 22nd, 2010

Thanks to Motiongrapher for calling attention to this great PSA for the Sussex Safer Road Partnership. Simple premise, big emotion.

Data is our prison

Tuesday, January 19th, 2010

The Visionaire Group’s work for the ELSE Mobile promotional campaign is motion graphic goodness.

Dystopian Chinese scroll paintings

Wednesday, November 18th, 2009

Shan_Shui_Industrial_PollutionShan_Shui_global_warmingShan_Shui_automotive_Pollution

Graphic designer Sean Tang created some amazing posters for advertising agency JWT Shanghai, which put out a a series of ads for the China Environment Protect Foundation. At this size they look like the typical moody beauty of traditional Chinese scroll paintings. Click on them to view a large version and see the detail of electrical towers, skyscrapers, and automobiles wrecking Mother Nature. Great work.

Also check out the animated version below, which played in the People Square Subway Station.

Playing with food pays off

Thursday, August 20th, 2009

Whether you’re from Canada or not, you can no doubt appreciate the message behind this “Eat Real, Eat Local” spot. Imaginative uses of food and infographics set on a dinner table make for a fun learning experience.

We need more of these type of spots — in content and design — on a global scale.

“The Man Who Walked Around the World”

Monday, August 10th, 2009

The is an inspiring piece of advertising by BBH London for Johnnie Walker. Done in one take (after 40 takes), this short stands out because of its sharp copywriting and great direction. Be sure to visit the BBH Labs post to read more about its inspiration and how it was done. By the end, I wanted to COL (clap out loud) for Robert Carlyle’s performance.

At its core, this is storytelling well done. The brand is so strong, that it doesn’t need the standard glitz or over-the-top advertising so prevalent in our media. This is the path marketing needs to travel in this sound byte world. We are a race bound by storytelling. If your brand has a story, tell it.

A rundown of Apple’s multi-banner Web ads

Monday, May 18th, 2009

These “Get a Mac” coordinated web ads are fun to watch not to mention brilliant. I’d be curious to see the traffic spikes at the websites. Would these sites charge Apple to host these ads considering the page views?

Apple’s decision to air/post them for limited times only adds to the buzz. The first one in the list was just posted and pulled today. Enjoy.

Hello Kitty’s freakish skull

Thursday, November 13th, 2008

While I can’t stand over-the-top advertising and the saturation of public places with adverts, I do acknowledge that it does keep talented artists fed and clothed. In my opinion, good advertising — strong emphasis on good — is more art and delight than product pimp. Of course, my opinion means nothing. In any case, let me whore out this one great piece of advertising promoting SHS Teen Clothes. It’s funny and well shot. (Hello Kitty’s skull is freaky cute.)